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The Gen Alpha Cheat Sheet

We spent the weekend at New York Toy Fair, meeting with awesome toy companies and scouring the show for the latest and greatest in toy innov

Strong heroines plus magic plus science! What else could we ask for?

Let me get my credentials out of the way: for a decade I worked in kids' tv and film for the biggest entertainment family brand the worl

Here at Doobry, we work on a lot of kids' brands, shows, and movies -- so we've been studying Generation Z since they were in diaper

Need to get up to speed on Gen Z? Download our free guide here.

This May, the very first Generation Z kids will finish college and enter the workforce. Born in 1995 or later and clocking in at over 25% of

Redefining my attitude towards the new year, and the research reports on TV and entertainment reflects that 2017 will be the year of superhe

So we decided to start off this blogging thing with a series we’re calling “Bright Ideas” to celebrate groundbreaking companies, brands, and